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What is Trademark

A trademark is a type of intellectual property, and typically a name, word, phrase, image, symbol, design, logo or a combination of these elements, which distinguish services or goods of one person or enterprise from those of another. A trademark is a distinctive sign or indicator used by an individual, business organization, or other legal entity to identify that the services or products to consumers with which the trademark appears originate from a unique source, and to distinguish its products or services from those of other entities.

Trademark is a brand equity dealings the value of brand to the trademark owner. The brand name is used interchangeably through brand to designate written or spoken linguistic rudiments of the brand. The brand name is a form of trademark which identifies the brand owner as the money-making source of products or services. Trademark brand is an appliance to create monopoly so that the brand owner can obtain some of the reimbursement to those related to decline price competition. There is legal magnitude as it is indispensable that the brand names and trademarks are protected by all means. An existing brand name can be used as a vehicle for new and modified products. Individual brand names allow greater elasticity by permitting different products to be sold without puzzling the consumer.